Ptarmigan
We provided Creative Direction to the Apparel, Footwear and Accessories teams at Oakley Inc. from Spring 2016 until Fall 2017 (seasons).
We also created Brand DNA documents, facilitated design reviews, and worked closely with Design, Merchandising and Development. We also created color direction and palettes, and collaborated with the teams to strategically plot color and graphics throughout the collections.
Bob Burnquist sharing wear-test insights